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NYC-based Art Director specializing in photoshoot creative direction, digital + print design, and branding in the lifestyle/CPG category.

Brief

James Beard-nominated chef Amanda Cohen of Dirt Candy and South African humanitarian, Andrea Kerzner teamed up to create Lekka Burger, a restaurant serving the best new veggie burger and an all vegan menu. A concept that celebrates Andrea’s South African roots and Amanda's brilliant commitment to the vegetable in all its glory, Andrea and Amanda were in need of a visual identity that sets itself apart from other vegan competitors.

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